{"id":2889,"date":"2012-10-19T11:51:00","date_gmt":"2012-10-19T11:51:00","guid":{"rendered":"https:\/\/onlygunsandmoney.com\/2012\/10\/19\/were-doing-really-well-mike-fifer-ruger\/"},"modified":"2019-08-16T18:19:48","modified_gmt":"2019-08-16T18:19:48","slug":"were-doing-really-well-mike-fifer-ruger","status":"publish","type":"post","link":"https:\/\/onlygunsandmoney.com\/?p=2889","title":{"rendered":"&#8220;We&#8217;re Doing Really Well&#8221; &#8211; Mike Fifer, Ruger CEO"},"content":{"rendered":"<div class='__iawmlf-post-loop-links' style='display:none;' data-iawmlf-post-links='[{&quot;id&quot;:14980,&quot;href&quot;:&quot;http:\\\/\\\/www.forbes.com\\\/sites\\\/abrambrown\\\/2012\\\/10\\\/17\\\/behind-americas-gun-boom-inside-the-comeback-at-sturm-ruger&quot;,&quot;archived_href&quot;:&quot;&quot;,&quot;redirect_href&quot;:&quot;https:\\\/\\\/www.forbes.com\\\/sites\\\/abrambrown\\\/2012\\\/10\\\/17\\\/behind-americas-gun-boom-inside-the-comeback-at-sturm-ruger&quot;,&quot;checks&quot;:[],&quot;broken&quot;:false,&quot;last_checked&quot;:null,&quot;process&quot;:&quot;done&quot;},{&quot;id&quot;:14981,&quot;href&quot;:&quot;http:\\\/\\\/www.nrablog.com\\\/post\\\/2012\\\/10\\\/18\\\/Forbes-Magazine-focuses-on-resurgence-of-firearms-manufacture-Strum-Ruger-Co.aspx&quot;,&quot;archived_href&quot;:&quot;&quot;,&quot;redirect_href&quot;:&quot;https:\\\/\\\/www.nrablog.com\\\/post\\\/2012\\\/10\\\/18\\\/Forbes-Magazine-focuses-on-resurgence-of-firearms-manufacture-Strum-Ruger-Co.aspx&quot;,&quot;checks&quot;:[],&quot;broken&quot;:false,&quot;last_checked&quot;:null,&quot;process&quot;:&quot;done&quot;}]'><\/div>\n<p><a href=\"http:\/\/www.forbes.com\/sites\/abrambrown\/2012\/10\/17\/behind-americas-gun-boom-inside-the-comeback-at-sturm-ruger\/\" target=\"_blank\" rel=\"noopener\">Sturm, Ruger and Co., Inc. will be featured in the November 5th edition of Forbes Magazine<\/a>. That issue will feature Forbes&#8217; Best Small Companies in America list and Ruger is number four on the list.<\/p>\n<blockquote><p>\n<i>Intimacy with the product\u2013and the customer\u2013has been key to Ruger\u2019s turnaround. That, plus embracing industry trends like compact guns and military-style weaponry, has vaulted the company to the No. 4 spot on our list of the Best Small Companies in America. Since Fifer took over in late 2006 Ruger\u2019s share price has jumped sixfold to a recent $49. Over the last 12 months it has netted $55 million on $406 million in revenue; half a dozen years ago it barely managed $1 million on $168 million in sales.<\/i><\/p><\/blockquote>\n<p>\nRead the whole article. It is a good read and doesn&#8217;t indulge in anti-gun hysteria. It did elicit this absurd comment from a reader named &#8220;Greg&#8221;.<\/p>\n<blockquote class=\"tr_bq\"><p>\n&nbsp;<i>The business of murder machinery can be highly profitable.<br \/> A good sin stock. <\/i><\/p><\/blockquote>\n<p>Sure, Greg, whatever. Nonetheless, I&#8217;m glad to see that Ruger has rebounded from the Bill Ruger, Sr. days and has adopted new ideas, new manufacturing techniques, and ditched the limited capacity magazine nonsense. As a shareholder, I&#8217;m doubly glad.<\/p>\n<p>\n<iframe loading=\"lazy\" frameborder=\"0\" height=\"320\" marginheight=\"0\" marginwidth=\"0\" scrolling=\"no\" src=\"http:\/\/widget.newsinc.com\/single.html?WID=2&amp;VID=23849445&amp;freewheel=69016&amp;sitesection=forbes\" width=\"425\"><\/iframe><\/p>\n<p>H\/T <a href=\"http:\/\/www.nrablog.com\/post\/2012\/10\/18\/Forbes-Magazine-focuses-on-resurgence-of-firearms-manufacture-Strum-Ruger-Co.aspx\" target=\"_blank\" rel=\"noopener\">Lars at NRA Blog<\/a><\/p>\n<div style=\"margin-top: 0px; margin-bottom: 0px;\" class=\"sharethis-inline-share-buttons\" ><\/div>","protected":false},"excerpt":{"rendered":"<p>Sturm, Ruger and Co., Inc. will be featured in the November 5th edition of Forbes Magazine. That issue will&hellip;<\/p>\n","protected":false},"author":1,"featured_media":0,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"iawp_total_views":0,"footnotes":""},"categories":[1],"tags":[1339,2869,680],"class_list":["post-2889","post","type-post","status-publish","format-standard","hentry","category-uncategorized","tag-firearms-industry","tag-forbes-magazine","tag-ruger"],"_links":{"self":[{"href":"https:\/\/onlygunsandmoney.com\/index.php?rest_route=\/wp\/v2\/posts\/2889","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/onlygunsandmoney.com\/index.php?rest_route=\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/onlygunsandmoney.com\/index.php?rest_route=\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/onlygunsandmoney.com\/index.php?rest_route=\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/onlygunsandmoney.com\/index.php?rest_route=%2Fwp%2Fv2%2Fcomments&post=2889"}],"version-history":[{"count":1,"href":"https:\/\/onlygunsandmoney.com\/index.php?rest_route=\/wp\/v2\/posts\/2889\/revisions"}],"predecessor-version":[{"id":8455,"href":"https:\/\/onlygunsandmoney.com\/index.php?rest_route=\/wp\/v2\/posts\/2889\/revisions\/8455"}],"wp:attachment":[{"href":"https:\/\/onlygunsandmoney.com\/index.php?rest_route=%2Fwp%2Fv2%2Fmedia&parent=2889"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/onlygunsandmoney.com\/index.php?rest_route=%2Fwp%2Fv2%2Fcategories&post=2889"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/onlygunsandmoney.com\/index.php?rest_route=%2Fwp%2Fv2%2Ftags&post=2889"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}