Hamlin Reaches Out To Staff Today

New NRA CEO and EVP Doug Hamlin sent out an email this morning to all NRA staff. It was part thank you, part what we need to do, part how he intends to manage, and part recognition that finances are tough.

There were some interesting points in what he said to staff that need to be emphasized. First and foremost, he said that he and all the NRA staff work for the members. That was nice to hear given the perception that many including Wayne only saw the members as sheep to be fleeced. Second, Hamlin emphasized that the NRA is not leaving Fairfax anytime soon. He encouraged employees in the Metro DC region to return to work in the headquarters building. Third, he said there would be new digital marketing initiatives to increase memberships and challenged employees to tell their friends to join. Finally, he said his objective was to restore trust in the NRA. He didn’t sugarcoat the fact that finances are tight.

The one thing I did disagree with him on is the assertion that the NRA is “the most significant conservative organization left on the battlefield.” I think we need to get away from the perception that the NRA is only for conservatives. While I am most certainly a conservative with libertarian leanings, I recognize that support for the Second Amendment and our civil rights is not limited to conservatives nor should it be. Regardless of where you are on the political spectrum, if you support the Second Amendment then you are my friend.

You can read the whole email for yourself as I’ve posted it below:

From: Hamlin, Douglas
Sent: Thursday, May 23, 2024 9:28 AM
To: #All NRA Employees <#AllNRAEmployees@nrahq.org>
Subject: Full Speed Ahead!

To All:

I’m humbled and honored to be sending you this e-mail as your new EVP/CEO. It has been a tumultuous 5 years as we have battled for the survival of our beloved National Rifle Association (NRA). Every one of us has been in the trenches as we have fought the good fight and kept the faith. We have stood strong shoulder to shoulder working together on behalf of our members. I want to emphasize – WE WORK FOR OUR MEMBERS!

THANK YOU for not wavering as we have withstood extreme pressure and disinformation from the media, left leaning political forces, and the State of New York.

I’ve been a proud NRA Staffer for over 10 years. I do not assume my new position for any other reason than I love my country and will not stand idly by as we see our freedoms diminished. The NRA is the most significant conservative organization left on the battlefield. We are targeted because we win…and we are right in our cause!

As we move forward my primary objective is to restore the trust of our members, our industry, our donors, and our staff. We are in a tough spot financially but are going to make it. I will be spending a significant amount of time fundraising to keep our 153 years + operation on track. Once our members see we are making progress with the changes resulting from the efforts of our Board of Directors, they will come back in significant numbers. I ask you to go out and recruit new members. Tell your friends to join!

There has been a lot of talk about moving our operations away from Fairfax, Virginia. We will not be moving at this time. I hope those of you in the DC, Maryland, Virginia region will come to our office as much as possible. 

My leadership style is one of consensus building. I do not like to be micro-managed and that’s how I will interact with the leadership team. Having said that I’m not afraid to make tough decisions and get involved when and where needed.

We will be moving quickly on some digital marketing initiatives to stir up some positive public relations that will hopefully stimulate new memberships. Stay tuned for more information on our plans as we develop them.

In closing thank you for your dedication to our cause. Our mission to protect the Second Amendment rights of law-abiding citizens is more important now than ever before. Hold your heads high as we continue to do the important work of the NRA…together.

Doug Hamlin

Executive Vice President/CEO

National Rifle Association

An Open Letter From NRA Staffers To The Board

I received this open letter to the NRA Board within the last hour. It is reportedly from current and former NRA staffers who are fed up with Charles Cotton, Bill Brewer, and most of the upper management of the NRA. The level of detail in the letter is enough to convince me it is real such as Sonya Rowling being forced to cut a check to Brewer by Andrew Arulanadam. I learned of that just earlier this afternoon.

Here is the letter in its unedited entirety. Given it is an open letter, it is meant for sharing. You might want to share it with each and every Board member that you know. I know they sent it to the NRA email address for the Board but I doubt it will be routed to Board members before their 9am CDT meeting tomorrow in Dallas.

Dear NRA Board of Directors,

We are writing as current and former NRA staff members. We choose to remain anonymous due to the almost certain retaliation from NRA executives and the Brewer firm. Since 2018, our association has been in complete peril, and no one has asked the NRA’s staff for their input. We are the ones who work day in and day out to accomplish the NRA’s mission of promoting the safe and responsible use of firearms and defending the Second Amendment. Meanwhile, it has become clear that NRA’s executives and officers are focused on ensuring a steady revenue stream for the Brewer firm. We pose this question: When will we stop the bleeding, and when is enough, enough?

Over the past six years, the NRA has become unrecognizable. The NRA of 2018 is far different from the NRA of 2024, and this convention hall is proof. This deterioration is due to the NRA’s poor leadership. President Cotton, Andrew Arulanandam, Randy Kozuch, Tyler Schropp, Doug Hamlin, and Sonya Rowling have not, and arguably never have, acted in the best interest of NRA members. The NRA’s recent misfortunes are often blamed on the New York Attorney General. While we are no fans of Letitia James, 90% of the NRA’s issues are now self-inflicted. Yes, AG James has had a gun pointed at the NRA from the start of her campaign, but NRA’s leadership continues to hand her magazines with ammunition.

We will briefly discuss each leader, avoiding rehashing old issues.

President Cotton has overseen many of the NRA’s poor decisions over the years on the Audit Committee, the SLC, and as President. It’s time to change his title from president to king because he is acting as a monarch. King Charles has been positioning himself to become executive vice president and chief executive officer. Anyone familiar with his record at the NRA knows he is not the right fit for EVP. The new NRA EVP needs to be unapologetically pro-gun, innovative, politically connected, and experienced in turning around failing organizations. King Charles is not that person. His primary focus is on maintaining his relationship with the Brewer firm. Recent reports confirmed by the Brewer firm show that King Charles and Bill Brewer even fly on private jets together. The firm claims this saves the NRA money, but this is unlikely. While the firm may not directly bill the NRA for the jet, there is nothing to stop them from increasing their billable hours. This is reminiscent of the MMP yacht situation. King Charles and Bill Brewer are the only ones pushing for the move to Texas because they are both based there. No other staff member, including NRA’s Interim CEO Andrew Arulanandam, plans on moving to Texas. King Charles’s goal is to secure a high salary for a few years as his retirement fund.

Andrew Arulanandam cannot make a good decision to save his life. Since taking his position on February 1, the NRA has continued to decline. Arulanandam exists in his position solely to follow King Charles’s orders and maintain the relationship with the Brewer firm. In fact, Arulanandam reportedly forced Sonya Rowling to pay Brewer millions of dollars today before tomorrow’s board meeting. If King Charles becomes EVP, Arulanandam will be rewarded and return to his high-paying job as executive director of General Operations, with an updated salary and maximized pension at retirement.

Randy Kozuch has been consistently overlooked throughout his career at the NRA. Kozuch is not a leader, and most of the ILA staff don’t respect him. Kozuch is a yes-man. Shortly after becoming executive director of ILA, Wayne asked him for millions from the ILA budget to keep the NRA afloat. Kozuch complied, and his newly hired ILA Finance Director quit after the first week due to discomfort. This wasn’t the first time the NRA asked ILA for millions, and Kozuch complies every time. King Charles, Bill Brewer, and Arulanandam don’t respect Kozuch; he is just the perfect puppet to help pay off Brewer’s excessive bills.

The other executives are equally ineffective. Tyler Schropp, the highest-paid executive at the NRA, can barely raise money without Wayne. Doug Hamlin operates entirely in the red and doesn’t know how to run an organization. Sonya Rowling is only in her position because she is a “whistleblower,” which looked good for the Brewer firm to show a course correction. However, she is inexperienced and would run the organization into the ground without realizing it.

Finally, the Brewer firm is the most ineffective and corrupt part of the NRA. Bill Brewer excels at one thing: losing. He flaunts the money he has taken, pulling up to the hotel this weekend in an Aston Martin while losing consistently. And he is Angus McQueen’s son-in-law. The NRA has funded the McQueen/Brewer family feud for too long, at the expense of our members who faithfully support us.

Board members, when is enough, enough? You are the only ones who can stop this. Charles Cotton is not fit for EVP. Andrew Arulanandam is not fit for EVP. No one at the NRA is currently fit for EVP. The Texas move is a waste of money and unnecessary. The Brewer firm is ripping the NRA off for every dollar we have. The NRA is failing. Revenue is failing, membership numbers are falling, ILA’s power is a fraction of what it used to be, and other training organizations are outpacing us. It is so bad that NRA is liquidating investments to continue paying Brewer. We beg you, as you go into the meeting tomorrow, to stop the bleeding and hold Charles Cotton, Andrew Arulanandam, and the other officers accountable.

Save the National Rifle Association of America.

UPDATE: I was just sent what is purported to be the official portrait of NRA President Charles Cotton which will hang in the NRA headquarters building in Fairfax or Texas if they ever move.

A Tale Of Two Letters – Part 2

The second open letter addressed to the member of the NRA and to Board of Directors comes from Steve Hoback. Like Andy Lander, Mr. Hoback also worked in the Training and Education Division.

Here is his letter:

April 29, 2019

An Open letter to the NRA MEMBERSHIP and their elected SERVANTS, the NRA Board of Directors.

I hope these words don’t fall on deaf ears, as I am just another Bozo on the bus, a small fish in a big – and currently fetid pond: a mere NRA Member. I have, however, an insight on the current situation at the NRA that has developed from both my time as a PROUD NRA staff member, shunned heretic after my departure, and current disgusted yet DEVOTED Member.

I was blessed to have served as the Training Department’s Senior Training Program Coordinator, a position that I was incredibly humbled to be created to bring me on board. I served as part of a Team that was passionate, relentless, vigilant, and tireless in our continuing improvement and protection of the training programs, which are the HEART of the NRA’s mission statement. We had a Director who had our backs, a Manager who bled the NRA, and a Team that wasn’t afraid – even supported in – telling the Emperor when he was naked. I was naive at the time about Ackerman-McQueen. I heard “Ack-Mac” mentioned occasionally with a shrug, but that was it.

What I did notice and was uncomfortable with was the cult of personality that some of the Executive Staff had. The Director of General Operations, a stuffed shirt, self-interested bully in my eyes (whose, I must admit, basically being told to shut up and sit down at the 2019 Meeting of Members seemed like karma at its best), and the Executive Director both always seemed to be placed FAR above their roles and NOT at the helm of a not for profit Association. In fact, the ONLY member of the Executive Staff at the time, Secretary Major James Land, was the MOST deserving of admiration: he worked FOR the Association, not the Association working for him.

I began to sense something was rotten in Denmark shortly after I was tasked with creating the Instructor Sales Program, a program through which Trainers would have access to reduced pricing on items which they could use in their training courses: a “win-win-win” for students and trainers, manufacturers, and the Training Programs. The “win” for the programs was that all of the revenue generated to the NRA had to go into the Education and Training Endowment to help the Training Programs be remain self-perpetuating. My guidelines were pretty clear: quality products, ZERO exclusivity, and no “buy in” on the part of manufacturers. The “contracts” were basically handshake agreements, reviewed by General Counsel, which were welcomed by manufacturers as a pleasant change from the Office of Advancement’s hard- sell licensing agreements, which I have NO doubt were blueprinted by Ack-Mac. The program was a moderate success.

However, shortly after, i approached a major optics manufacturer who was more than happy to become involved. Details were worked out, General Counsel approved of the details, but just before launching, I was pulled into the Office of the GO Director and told to stand down temporarily because another optics manufacturer who had NOT responded to my offer to be included, “may not be comfortable with their competition being in the program”. This was my first hint that “perks” to senior staff could be driving decisions, later substantiated when a senior staff member went on to a position for the protected manufacturer.

Closer to home for me was the idea of web based training. The Training Department staff had been tasked with vigilantly ensuring that NRA credentials were in no way associated with online training. This determination was made based on three of the keystones could not exist in a web-based course: TPI, Total Participant Involvement; evaluation of the Knowledge, Skills, and ATTITUDE of the student by the trainer; and – most importantly- safety, as the students’ safe gun handling could NOT be observed and unsafe acts not be identified, remediated, and corrected, or – failing that course of action – the student being identified as not passing because of Attitude.

Just prior to my leaving Staff, there began to be inklings of the development of web based NRA Basic Firearms Courses, specifically, the Basics of Pistol Marksmanship Course. My peers were adamantly against this, and we were amazed that it was even being considered. After I left, the whole debacle of “blended learning” went ahead full steam, without the consideration of the input from trainers in the trenches being asked for input. This was, in NO doubt, a result of the ever growing Ackerman-McQueen power within the NRA. We all know the farce that the launching of Blended Learning was, and the offshoot of this rape of the integrity of the Programs was the introduction of Carry Guard, an Ack-Mac inspired program that, it must be noted, is the HEART of the New York lawsuit that the “Old Guard” on the Board who voiced the need for secrecy at the Meeting of Members referenced.

This blatant ramrodding of a non-NRA developed course also resulted in the appointment of a new Education and Training Director who was, unbelievable, a major player in the CarryGuard program and who, for all intents and purposes, was given the equivalent of a “no show union job” that organized crime would be proud of.

I have left many names out. A little research can fill in blanks.

Again, I am PROUD to be a MEMBER of the National Rifle Association of America. I am PROUD to have worked with Bill Poole, the late Charles Mitchell, Andy Lander, Mark Richardson, Sean Thornton, Samantha Olsen, and the many other, under payed, overworked, and dedicated staff members in the trenches during my time there. I am saddened and – at times – angered by the few who have apparently turned to “the dark side” and sold out in the name of job security or – often worse, personal gain or power, after preaching “you gotta be here for the passion not the paycheck”.

In closing, MY Association is at a crossroads. It has become the swamp that many have lashed out against in our Federal government. The “not for profit” status of the Association, if kept to its charter, bylaws, and mission statement is NOT in jeopardy. The FOR PERSONAL PROFIT actions of the “Old Guard” Board Members, certain of the Executive Staff and Directors and Deputy Directors, and Ackerman-McQueen influence have not only endangered the not for profit status but the INTEGRITY of the Association. In addition, the heedless, unbridled hero worship of many Members and their antipathy toward holding the Old Guard accountable has helped to create the monster that is destroying rhe Association from within. This PROUD member of the “unwashed masses” that the Old Guard looks down on and feels deserve secrecy from the inner workings has had enough and will no longer tolerate the foxes keeping watch over the hen house.

Respectfully,

Steve Hoback
NRA Life Member
NRA Training Counselor
Former NRA Training Department Staff Member

I asked Mr. Hoback if the GO (General Operations) Director was Josh Powell and he confirmed it.

It is obvious that both Lander and Hoback want the NRA to be reformed and both want the influence of Ack-Mac removed. I agree with both of them.