NRA-PVF’s Ad Buying Strategy Captures Attention Of The LA Times

Normally, the only way the National Rifle Association can capture the attention of the Los Angeles Times is when there is a shooting. And then they are usually blamed for “pushing loose gun laws” or some such nonsense.


Fortunately, the NRA-PVF’s campaign ad strategy is what is attracting the attention of the LA Times. If you live in a battleground state like I do, you have been inundated with campaign ads around the clock. However, they really are most prevalent around the time of the local news broadcasts. The NRA-PVF is taking a different tack in an effort to have their message stand out.

But the NRA this year is spending a premium to place its spots lambasting President Obama during popular sports programs such ESPN’s “Monday Night Football” in key markets in battleground states.

The influential gun lobby is also buying time during late-night shows such as “Jimmy Kimmel Live,” “The Tonight Show with Jay Leno,” “The Late Show with David Letterman and “The Late Late Show with Craig Ferguson.”

The
NRA is not the sole political advertiser in those time periods, but it
is one of the most prevalent, often running several spots in one
football game, said Republican media strategist Brad Todd, who is
crafting the group’s ad campaign.

“We don’t have to compete with
18 other political ads,” said Todd, who said the group tested the
strategy during this year’s Wisconsin gubernatorial recall to reach
independent blue-collar voters.

The LA Times goes on to say that the demographic being targeted by the NRA is men under the age of 55. They also give attention to the NRA’s army of volunteers who will reach approximately 50 million voters before Election Day through calls, knocking on doors, and mail. Of course, this army of volunteers is something the gun prohibitionists and their top-down organizations can never hope to match.

Contempt Citation In The Works

Richard Serrano of the LA Times is reporting that Rep. Darrell Issa (R-CA), Chairman of the House Oversight and Government Reform Committee, has been given the green light by the GOP House leadership to pursue a Contempt of Congress citation against Attorney General Eric Holder.

The 48-page draft citation is being drawn up by Rep. Darrell Issa (R-Vista), chairman of the House Committee on Oversight and Government Reform. Top committee officials recently met for most of a day in the House speaker’s office and were given the green light to proceed toward a contempt citation, according to sources who declined to be identified.

If adopted by the GOP-led House, the contempt resolution would be sent to the U.S. attorney’s office in Washington or perhaps an independent counsel in an attempt to force the Justice Department to provide tens of thousands of internal documents to the committee.

According to Serrano’s sources, the draft citation says that Holder “obstructed and slowed” the investigation into Operation Fast and Furious.

As Katie Pavlich says in her post on this contempt citation, “It’s On.”

I hope they are right as this will be more fun than ridiculing Obama for eating dog.

UPDATE: It seems that CBS and the LA Times might have been a bit premature in their forecast of a contempt citation in the works. Either that, or the Republican leadership has chickened out yet again. If I was a betting man, I’d go with the latter and not the former.

From Matt Boyle at the Daily Caller:

After the initial reports, a House Republican leadership aide told The Daily Caller that the LA Times and CBS reports were inaccurate. The GOP leadership aide said that “while there are very legitimate arguments to be made in favor of such an action [holding Holder in contempt], no decision has been made to move forward with one by the Speaker or by House Republican leaders.”

Initially, a spokesperson for Issa refused TheDC’s request for comment. But just hours after TheDC published a story detailing the appearance of infighting between Issa and Boehner, a House oversight committee spokesperson backed off and said the LA Times and CBS reports were inaccurate as well.

“The Justice Department has not fully cooperated with the investigation into gunwalking that occurred in Operation Fast and Furious,” the committee spokesperson told TheDC. “The House Oversight Committee continues to make necessary preparations to hold Attorney General Holder in contempt if the Justice Department refuses to change course and stop blocking access to critical documents.”

“While the committee continues to move toward consideration of contempt, it is important to note that the next step in the process of contempt must be made by the Oversight Committee,” the spokesperson added. “Reports, based on anonymous sources, that decisions for consideration of contempt on the House floor have already been made are inaccurate.”

Throw into the midst of this an accusation from Rep. Elijah Cummings (D-MD), Ranking Member of the House Oversight and Government Reform Committee, that Darrell Issa has political motivations with the possible contempt proceedings. Of course, coming from the likes of Elijah Cummings who has viewed his role in the hearings as to protect the Obama Administration and to promote more gun control, this is rich.