If you’ve ever read An NC Gun Blog, you know that Sean Sorrentino loves the KRISS Vector and it is one of his dream guns. Look at the smile on his face after shooting a full-auto version for the first time at the 2011 Lucky Gunner Memorial Day Shoot.
I ran across a little PR tidbit last week that should excite him. Laura Burgess, the North Carolina-based PR and marketing maven to numerous gun companies, has just signed KRISS Arms Group on as a client.
LBM will be working with the KRISS Arms Group to grow their market share, implement emerging media strategies, manage press and writer programs and develop creative and targeted consumer campaigns. LBM has been providing public relations and marketing services to the firearms industry since 2003 and has been a leader in bringing clients into the rapidly evolving world of Internet and emerging media platforms such as Facebook, Twitter, YouTube, LinkedIn, blogs and email newsletter campaigns.
He may not have made enough from the sales of the Gunwalker T-shirts to buy a KRISS but now, just maybe, he could get one on a Test and Evaluation basis.
Go for it, Sean!