Yes, he did.
Thanks to Breitbart.com and their “Vetting” project, we have video proof that then-U.S. Attorney (and current Attorney General) Eric Holder actually did say that there needs to be a campaign to “really brainwash people into thinking about guns in a vastly different way.” He made these comments in 1995 during a speech to the Woman’s National Democratic Club.
Holder was calling upon the media and advertising community to help build a campaign to treat firearms like cigarettes.
“What we need to do is change the way in which people think about guns, especially young people, and make it something that’s not cool, that it’s not acceptable, it’s not hip to carry a gun anymore, in the way in which we changed our attitudes about cigarettes.”
Holder added that he had asked advertising agencies in the nation’s capital to assist by making anti-gun ads rather than commercials “that make me buy things that I don’t really need.” He had also approached local newspapers and television stations, he said, asking them to devote prime space and time, respectively, to his anti-gun campaign.
Local political leaders and celebrities, Holder said, including Mayor Marion Barry and Jesse Jackson, had been asked to help. In addition, he reported, he had asked the local school board to make the anti-gun message a part of “every day, every school, and every level.”
Frankly, I found his call to indoctrinate children by bombarding them with this message rather chilling. It is reminiscent of efforts by every totalitarian regime – from Hitler to Stalin to Mao – to use the educational system as a means for control.