Personalized Pitches. Or Not.

I often get news or press releases for new products related to either the firearms or outdoor industry. I also sometimes get an article pitch asking to either post or at least link an article.

I got one of the latter from “Drake” this week. It had to do with Thanksgiving which is somewhat topical. “Drake” at least knew my first name so I’ll give him that.

Then there was this paragraph:

I noticed on your website titled [XXXXwebsite nameXXXX] that you’ve talked about Thanksgiving in the past, [XXXreferring page URLXXXX] so I assume you’re still interested in the topic. It only comes once a year, so I wanted to talk about our history of Thanksgiving.

Ooops!

To protect the guilty I’m not going to post a link to the article or mention “Drake’s” website.


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